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New Scale2Save Report: 'Unpacking the Customer Through Demand Side Data'

27 Jul 2022

WSBI's programme Scale2Save has released a new case study, the sixth of its State of the Savings and Retail Banking Sector in Africa research series

The World Savings and Retail Banking Institute (WSBI) programme for financial inclusion, Scale2Save, has launched the sixth case study of its Savings and Retail Banking in Africa research series. The publication 'Unpacking the customer through demand side data' gives examples of financial service providers who have used public data to develop customer-centric products and services. It includes examples from WSBI members Awash Bank Ethiopia, BRAC Uganda Bank Limited and Zambia's Zanaco.


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Source: WSBI

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